Our Story

Where the African sun sets and rises over Beautifulflwrs

Formed in 2022 , the business was founded by Lesedi Dihaba who is passionate about gardening and landscaping. A love formed by her father , Matthew Dihaba ,who embedded the love for plants through her childhood experience of being surrounded by beautiful flowers sourced from garden centres all across Johannesburg and the world.

The importance of creating environments that showcase the beauty of God’s genius design is extremely important to the essence of the business and is seen as a way of reconnecting with God within this company.

Lesedi went on to develop a love for floristry and began selling flowers at the Market and within her inner circles. This lead to the business that is Beautifulflwrs where landscaping design , plant sales and community impact projects are now in full effect and on the journey to continue to grow.